How companies can handle personal misconduct of employees to avoid PR storm

In recent times, i-Cable News has been involved in online chatter as one of its high ranking executives was caught on camera with a woman on a ferry during work hours. Full Story: Marketing Interactive

No budget for PR? Here are 4 free ways to promote your company

PR is hard to do well, which is why good PR agencies and top in-house talent are expensive. Full Story: Fast Company

No budget for PR? Here are 4 free ways to promote your company

PR is hard to do well, which is why good PR agencies and top in-house talent are expensive. If you don’t have the budget for either one, that doesn’t mean your hands are tied. You just have to get creative. Full Story: Fast Company

PR pros, here’s how you can give dark PR the boot

Public relations is a powerful tool that can be used to build reputations … and ruin them. Full Story: Media Update

5 Ways You Can Get Publicity in 5 Minutes

Here’s how you can leverage the latest PR trends to help you sell. Full Story: Entrepreneur

Need PR Wins? Think Into the Future First

Public relations is a long game, and the most successful plans begin with the end in mind. Full Story: Entrepreneur

Digital PR Strategies for 2022

Learn the value of developing a digital PR strategy and the best practices that will help you achieve a good ROI and boost your SEO visibility. Full Story: The Motley Fool

How to make sure your QR code doesn’t become a PR nightmare

How to make sure your QR code doesn’t become a PR nightmare … Full Story: Protocol

Is Sustainability Just a PR Stunt?

Is sustainability just a buzzword, or are companies actually trying to make a positive change? Full Story: Entrepreneur

While PR doesn’t stand for ‘press release,’ they’re still a pretty big deal

Press releases are a foundational element of what PR pros do, and their ability to communicate to multiple different parties is critical. Full Story: Fast Company